Facebook Ads

Scale once Google is already working

When your Google Business Profile and local SEO start bringing in steady traffic, the next step is simple.

Scale.

Facebook Ads let you reach more of the right homeowners in your service area and turn that demand into more booked jobs without waiting on rankings to climb.

What Facebook Ads are best for

Facebook is not like Google. People are not searching. You are showing up in their feed.

That means Facebook Ads are best for

staying top of mind in your area
getting more leads during slow weeks
promoting high margin services
building a pipeline ahead of busy season
retargeting the people already visiting your website

Facebook works best when you already have proof your offer converts. Organic traffic gives you that proof.

The smartest way to use Facebook once you have organic traffic

Organic traffic is intent. Facebook is attention.

We use Facebook to capture more of that demand and convert it better.

Retargeting

If someone visits your website and does not call, we bring you back in front of them.

This is often the highest ROI part of Facebook because you are advertising to people who already looked you up.

Local awareness that supports your rankings

More people searching your name and engaging with your brand can support your overall local presence over time.

It is not a replacement for SEO. It is a multiplier.

Lead campaigns that do not waste your time

We structure campaigns to attract real homeowners and real jobs, not random clicks.

We focus on clear offers, clean creative, and simple follow up.

What BuildWise does for your Facebook Ads

We keep it focused on leads and booked jobs.

Tracking and setup

We set up clean tracking so you know what is working. We also make sure the basics are done right so performance is not a guessing game.

Audience and targeting

We target by service area and homeowner intent signals so your ads stay local and relevant.

Creative and messaging

We write and design ads that look credible and simple. No hype. No weird gimmicks. Just the right message for your market.

Landing pages and lead forms

We use the right funnel for your business. Sometimes that is a landing page. Sometimes that is a lead form. The goal is the same. Get leads without friction.

Follow up improvements

Facebook leads die fast without follow up. We help you tighten response and simple automation so more leads turn into booked jobs.

Ongoing optimization

We test and improve the pieces that matter. Offer, creative, targeting, and follow up.

What results to expect

Facebook Ads can scale quickly when your offer is clear and your follow up is solid.

You should expect

more leads in your service area
more booked jobs when follow up is fast
more consistent volume during slow weeks
better performance over time as we learn what converts

Common questions

Do Facebook Ads work for contractors
Yes, especially for retargeting and local demand capture. The key is targeting, creative, and follow up.
Do I need a big budget
No. We can start small, prove performance, then scale.
Should I run Facebook before SEO
Usually no. SEO and a strong Google presence make everything else easier and cheaper to scale.
Can you guarantee results
No one honest can. We focus on clean tracking, fast iteration, and the steps that reliably improve cost per lead and booking rate.

Ready to scale

If you are already getting organic traffic, Facebook is one of the fastest ways to turn that attention into more booked work.