Quick Summary
We collect information you share with us (like your contact details and business info) and limited data automatically (like site usage) to respond to inquiries, provide marketing services, and improve performance. We don’t publish a public mailing address. Privacy requests can be sent to contact@buildwise.agency.
1) Who We Are
BuildWise (“BuildWise,” “we,” “our,” or “us”) provides local marketing services for home service businesses. This Privacy Policy explains how we collect, use, and share information when you visit our website, submit forms, communicate with us, or use our services.
By using our website or providing information to us, you agree to this Privacy Policy. If you do not agree, please do not use the site.
2) Information We Collect
A) Information you provide
We may collect information you choose to submit, including:
- Contact details: name, email, phone number
- Business details: business name, website, service area, services offered
- Inquiry content: messages, notes, files, and documents you submit via forms or email
- Client/service delivery information: information reasonably needed to onboard you and perform agreed services (e.g., campaign goals, reporting preferences)
B) Information collected automatically
When you use our site, we may automatically collect:
- Usage data: pages viewed, clicks, session activity, referring/exit pages, approximate location (city/region-level)
- Device/technical data: IP address, browser type, device type, operating system, language settings, timestamps
- Cookie/analytics data: information used to understand site performance and improve user experience
C) Information from third parties
We may receive information from vendors and tools used to operate our business or deliver services, such as:
- analytics providers
- advertising platforms
- customer relationship management (CRM) tools
- call tracking providers
- hosting and communications providers
3) How We Use Information
We use information we collect to:
- Respond to inquiries and provide audits, proposals, and consultations
- Provide services and manage client onboarding, campaigns, and reporting
- Communicate with you (including service updates, scheduling, and support)
- Operate and improve our website, workflows, and service delivery
- Measure marketing effectiveness and improve performance
- Protect our business and users (fraud prevention, abuse detection, security)
- Comply with legal obligations and enforce agreements
4) Cookies, Analytics, and Tracking Technologies
We use cookies and similar technologies to keep our site working and to understand and improve performance. Depending on the tools we use, this may include:
- Essential cookies (required for basic site functionality)
- Analytics cookies (to understand traffic and engagement)
- Marketing/attribution cookies (to understand campaign performance and improve marketing)
Your choices
You can control cookies through your browser settings and, where available, via any cookie controls on our site. Blocking cookies may affect site functionality.
Some advertising/analytics partners may offer opt-outs through their own tools or industry opt-out programs. If you want help locating common opt-out options, email us at contact@buildwise.agency.
5) How We Share Information
We may share information in the following ways:
A) Service providers (vendors)
We may share information with trusted vendors that help us run the business and deliver services (e.g., hosting, analytics, CRM, email, call tracking, scheduling, reporting).
B) Advertising/analytics partners (as part of services)
If you engage us for marketing services, we may share limited information with advertising and analytics platforms to measure performance, attribute leads, and improve outcomes. Depending on your location, some of this may be considered “targeted advertising” or “sharing” under certain privacy laws.
C) Legal and safety
We may disclose information if required to comply with law, enforce agreements, or protect our rights, users, or the public.
D) Business transfers
If we’re involved in a merger, acquisition, reorganization, or sale of assets, information may be transferred as part of that transaction.
We do not sell personal information for monetary consideration.
6) Data Retention
We keep personal information only as long as reasonably necessary for the purposes described in this policy, including service delivery, recordkeeping, dispute resolution, and legal compliance. Retention periods vary depending on the type of information and operational needs.
7) Data Security
We use reasonable administrative, technical, and organizational safeguards designed to protect personal information. However, no system is 100% secure. We cannot guarantee absolute security of information.
8) Your Rights and Choices
Depending on where you live, you may have rights to:
- Access the personal information we have about you
- Correct inaccurate personal information
- Delete personal information (subject to legal exceptions)
- Opt out of certain uses (such as targeted advertising where applicable)
- Appeal certain decisions (where required by law)
How to submit a request
Email contact@buildwise.agency with “Privacy Request” in the subject line. To protect you, we may need to verify your identity before completing a request.
9) State Privacy Disclosures (U.S.)
If you are a resident of certain U.S. states (including California), you may have additional rights under applicable privacy laws.
California (CCPA/CPRA)
California residents may have rights to know, access, correct, delete, and opt out of certain data uses, subject to exceptions. California residents may also use an authorized agent where permitted by law.
To exercise these rights, contact contact@buildwise.agency.
We do not knowingly collect or use sensitive personal information for the purpose of inferring characteristics as defined by CPRA.
10) Children’s Privacy
Our website and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13. If you believe a child has provided information to us, email contact@buildwise.agency and we will take appropriate steps.
11) International Visitors
If you access our site from outside the United States, your information may be transferred to and processed in the United States and other countries where we or our service providers operate. By using our site, you acknowledge these transfers.
12) Third-Party Links
Our site may link to third-party sites or tools. Their privacy practices are governed by their own policies, not ours. We encourage you to review those policies.
13) Changes to This Policy
We may update this Privacy Policy from time to time. We will update the “Last updated” date when changes are posted. Material changes will be posted on this page.
14) Contact
For privacy questions or requests, email: contact@buildwise.agency
BuildWise does not publish a public physical mailing address at this time.